Free tool
Sponsored walk calculator
Small pledges add up faster than walkers expect. Use this to show one walker, or a whole team, what their sponsors come to, whether they pledge per kilometre or give a flat amount.
Planning the whole event instead? Use the glow walk planner.
Getting more from each sponsor form
Ask per kilometre for short walks
A small pledge per kilometre sounds easy to say yes to, and it rewards the walker for finishing. It suits children and lap-based school walks.
Ask flat for adults
Most adult sponsors prefer a single amount they can pay straight away. Flat pledges are also far easier to collect afterwards.
Name the first amount yourself
The first line on a sponsor form sets the level for the rest. Ask your most generous supporter to sign first.
Collect before, not after
Money promised is not money raised. Where you can, take sponsorship when it is pledged rather than chasing it after the walk.
Need the form itself? See what to put on a sponsored walk form.
Sponsorship questions
How do you calculate sponsorship per kilometre?
Multiply the pledge per kilometre by the distance walked to get the amount from one sponsor, then multiply by the number of sponsors. Ten sponsors pledging 2 per km on a 5 km walk is 10 x 2 x 5 = 100.
Is it better to ask for a flat donation or a pledge per kilometre?
Flat donations are simpler to collect and suit adult walkers. Pledges per kilometre or per lap suit children and challenge events, where the distance is part of the story.
How many sponsors should each walker aim for?
Five to ten is a realistic ask for most people: family, a few friends and colleagues. Give walkers that number as a target rather than a total to raise.
What is the Gift Aid option?
In the UK, a registered charity can claim an extra 25% from the government on eligible donations from UK taxpayers who make a Gift Aid declaration. Not every donation qualifies; the charity can tell you what does.
Pick a date. Light the route.
Three sliders, thirty seconds, no account. See what your walk could raise and what it needs.